I can't for tell for certain whether or not this is cool. Still, the fear of a future affirmative decision met with the harsh realization of a sell out was enough to get myself in on the preorder. Actually... it does look pretty bad ass.
To promote bicycle safety, the New Museum Store and Safe Streets Fund have teamed up with the renowned artist KAWS to produce a limited-edition helmet. This custom Bern Watts helmet features KAWS's signature Xs and eyes design. Produced in a limited edition of 500, the helmets are currently available as a pre-order with delivery in mid-June.